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Haircare Campaign: Frizz Control & Scalp Health

Created: 1 week ago

Mirabelle korea

Targeted Platforms:
Instagram
Target Markets:
🇮🇳 India
Compensation Type:
Paid
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Campaign Brief

We invite all haircare influencers to join our new campaign focusing on hair growth, frizz control, and scalp health. We are looking for influencers who can deliver authentic and engaging content to their audience, with a focus on women in India. Our goal is to highlight the benefits of our products through genuine tutorials, wash-day routines, and honest product reviews.

If you're interested in sharing your real-life experience with our products, we want to work with you to create content that truly adds value to your audience. The content should be female-oriented and reflect their interests in haircare.

Social media platforms such as Instagram and YouTube are the primary platforms for the campaign, with a particular preference for short-form content like Reels and Shorts. Our aim is to reach a broad audience within India only, so influencers must currently be based in India.

Requirements

  • Follower count must be between 70,000 and 90,000.
  • Audience should be 90%+ female.
  • Influencer must currently be based in India.
  • Ability to create authentic and impactful content.

Deliverables

  • Influencers need to deliver genuine tutorial videos, wash-day routines, and honest product reviews on Instagram and YouTube. The content should include actual use of our products and reflect the benefits they offer. Focus on short-form content like Reels and Shorts.