Active

Promotional Campaign for New Budgeting App

Created: 3 weeks ago

Vocca

Targeted Platforms:
TikTok Instagram
Target Markets:
🇺🇸 United States
Compensation Type:
Paid
Discuss compensation in messages

Campaign Brief

We are seeking influencers to promote our new budgeting app, which is the first app allowing users to log expenses through voice, with AI sorting them into appropriate categories. The app also includes a debt calculator and assists users in reaching their savings goals. Additionally, it features AI to enhance users' financial literacy and answer all their personal finance questions. Our goal is to go viral, ensuring videos are relatable and perceived as genuine recommendations rather than boring advertisements. We aim to coordinate with influencers to post two videos: the first on the launch day and the second two weeks later. In the first month, we'd like to include a link directing viewers straight to the App Store. The best-performing influencers will have opportunities for revenue sharing and brand ambassador deals.

Requirements

  • Influencer must be American or a native English speaker.
  • Influencer should have an audience engaged with financial and tech content.
  • Influencers should aim for viral reach and ensure content appears as genuine recommendations.

Deliverables

  • The influencer needs to post two videos: the first on the app's launch day and the second two weeks later. Each video should include a call-to-action for viewers to visit the App Store via the provided link.